AI Can’t Recommend You If It Doesn’t Understand You: How to Start Training AI to Recognize What You Do

This isn’t about being techy.

It’s about being clear.

AI tools like ChatGPT and Perplexity don’t just crawl your site—they learn from it. And if your content is too vague, too clever, or too indirect? You’re invisible.

Here’s how to train AI to recognize your work:

Name what you do. Clearly.

Use plain language, not just branded slogans. Say, “I help women over 40 find love through confidence-based dating coaching,” not “Helping hearts shine.”

Repeat your keywords across platforms.

Use the same phrasing in your bio, Instagram, podcast intro, and website. AI looks for patterns.

Use structured formats like FAQs.

These mimic natural questions, which AI understands best.

Action Step:

Google yourself. Then ask ChatGPT, “Who is [your name]?”

Did it recognize you? If not, you’ve got a training opportunity.